The LEGO Provider History

The history of the LEGO business begins in 1932 when Ole Kirk Christiansen, a Danish father, decided to start a business advertising his wooden toys door to door in the town of Billund, Denmark. He called his start up business “Lego” — a combination of two Danish words and phrases, “leg godt, ” here are the findings which meant “play very well. ”

In 1958, you’re able to send founder, Godtfred Kristiansen, patented a system for coupling the plastic stones that would later on become often known as PROFANO “Automatic Products Bricks. inches The invention allowed LEGO to create more diverse and complicated toys.

Following that, LEGO enhanced the offerings and began to meet the needs of both young boys and girls. It produced a line of “Minifigures” in the mid-1970s that incorporated human numbers with posable arms, and also marketed charms sets pertaining to young girls.

A second expansion more than three decades ago saw the development of LEGO Space sets, presenting astronaut minifigures, rockets and spaceships, among other well-liked themes. It happened in 1999, the LEGO Group entered the Star Wars market, launching units featuring the X-wing fighter and PUT Fighter.

As the company grew, it required to increase their ability to release new products quickly and effectively. To this end, it chosen management professional Jorgen Vig Knudstorp.

He helped this company cut down on inventory and reduce production time. He encouraged the organization to build associations with major toy companies, including Concentrate on, Wal-Mart and Toys ‘R’ Us.

This individual also created LEGO Options, an online community where enthusiasts could present proposals for new Seglar sets they wanted to look at produced. This allowed LEGO to test the appeal of new strategies and gain feedback just before committing to all of them.

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